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Best Practices in Lead Optimization: Monetizing the payback of lead quality
 Every company wrestles with the question of how to increase revenue and sales effectiveness. New research suggests that companies should focus on lead generation. Statistics show that organizations that have optimized lead generation have more sales reps meeting quotas, higher conversion and win rates.
Attend this Webinar to learn: - The value of investing in optimizing lead generation programs
- Key sales performance metrics of companies who are excelling at this aspect of sales and marketing
- Why these improvements are occurring and the impact this can have on your company’s performance
You will also find out how one company has developed a closed loop demand generation process that yielded a 200% increase in sales opportunities in six months and will discuss how lead generation optimizers drive dramatic improvements in sales effectiveness, win rates and sales cycle acceleration. Have your questions answered in a live Q&A session with our presenters.
When: March 8, 2007 @ 2:00PM
Speaker: Jim Dickie, Managing Partner, CSO Insights
 What is the cost and what is included?
All virtual seminars are $25 for non-members and $10 for members and includes: - Live access to the event
- Ability to ask questions to the presenter
- Exclusive access to white paper or materials provided by the speaker
- Exclusive access to the PowerPoint slides or webcast of the presentation
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